The evils of Facebook The Corporation have been covered at length by better and more informed writers. I want to talk about Facebook’s stupid, stupid, hideous, cynical, soulless little circle logo and what it symbolizes. Look at it. Really look. What do you see?
Do you feel its emptiness? Are you deceived by its duplicity? The way it tries to lure you in with its cynical rainbow colors of pseudo-inclusivity only to hit you with two Sans Serif letters, duller than rocks, heavier than lead?
Good graphic design should tell you something. What does this say? Absolutely nothing. Who is it for? I bet the brand team said everyone. Nothing for everyone. Now that’s what I call equality. It mocks me. It mocks us all.